Last updated: July 2026
ViteraPet ("ViteraPet", "we", "us") operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). ViteraPet is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully.
Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. We may collect or process the following categories of personal information, including inferences drawn from this information, depending on how you interact with the Services, where you live, and as permitted by applicable law:
- Contact details including your name, address, billing address, shipping address, phone number, and email address.
- Financial information including payment card information, transaction details, form of payment, payment confirmation and other payment details.
- Account information including your username, password, security questions, preferences and settings.
- Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, and your past transactions.
- Communications with us including the information you include when you contact us, for example for customer support.
- Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
- Usage information including information about how and when you interact with or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources: directly from you; automatically through the Services (including through cookies and similar technologies); from our service providers; and from our partners or other third parties.
How We Use Your Personal Information
- Providing, tailoring and improving the Services — to perform our contract with you, process payments, fulfill orders, remember your preferences, and provide a customized shopping experience.
- Marketing and advertising — to send you promotional communications and to show you advertising for products or services, including based on your activity on the Services.
- Security and fraud prevention — to authenticate your account, provide a secure experience, and detect, investigate or take action regarding possible fraudulent or illegal activity. You are responsible for keeping your account credentials safe.
- Communicating with you — to provide customer support and maintain our business relationship.
- Legal reasons — to comply with applicable law or respond to valid legal process.
How We Disclose Personal Information
In certain circumstances we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include: with vendors and third parties who perform services on our behalf (e.g. IT, payment processing, customer support, shipping); with business and marketing partners (including Shopify) to provide services and advertise to you; when you direct or consent to such disclosure; with our affiliates; and in connection with a business transaction such as a merger or bankruptcy, or to comply with legal obligations.
Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for us. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information, please visit Shopify's privacy policy.
Third-Party Websites and Links
The Services may provide links to websites or other platforms operated by third parties. We are not responsible for the privacy or security of such sites. Please review their policies before providing any information.
Children's Data
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided us with their personal information, you may contact us to request that it be deleted.
Security and Retention of Your Information
No security measures are perfect, and we cannot guarantee "perfect security." How long we retain your personal information depends on factors such as whether we need it to maintain your account, provide the Services, comply with legal obligations, or resolve disputes.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights in relation to your personal information: the right to access or know, delete, and correct your information; the right to port your information; the right to opt out of the sale or sharing of your information for targeted advertising; and the right to manage your communication preferences. To exercise any of these rights, contact us at support@viterapet.com. We will not discriminate against you for exercising these rights.
Complaints
If you have complaints about how we process your personal information, please contact us at support@viterapet.com. Depending on where you live, you may have the right to appeal our decision or lodge your complaint with your local data protection authority.
International Transfers
We may transfer, store and process your personal information outside the country you live in. Where we transfer personal information out of the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as Standard Contractual Clauses, unless the data transfer is to a country determined to provide an adequate level of protection.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date.
Contact
Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at support@viterapet.com.